The Best CRM Software in the US

Manage, analyze and interact with your past, current and potential customers using Customer Relationship Management Software.

Julian, Author
Last updated: May, 2024
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MOST POPULAR
  • Easy-to-use interface
  • Streamline customer service
  • 100% customizable
  • Generate insights
9.8

Salesforce is one of the most powerful CRM brands on the market, making it best equipped for businesses with a large sales team and complex needs.

We identified Salesforce’s top strengths as usability, customization & functionality. That’s because it boasts three CRM options in it’s extensive library of products allowing you to perform every CRM task under the sun.

It’s customers are loyal but also have very specific needs, generally prioritizing customization and big feature sets allowing Salesforce to amass over 150,000 customers (small and large).

  • Users close 28% more deals on average
  • Provides 24/7 live support on all plans
  • Trello, Slack & Teams integrations
9.5

Pipedrive is a CRM system with a focus on usability.

The app’s clean interface supports a tidy visual pipeline – viewable from the ‘deals’ screen. Pipedrive has preset stages but you can easily edit their name, add, and remove them to create a custom pipeline that accurately reflects your unique customer relationships.

It might take a more dialed-back approach but sophisticated CRM tools are still available with Pipedrive.

And, thanks to its user-focussed design, you won’t have to suffer through complicated set up processes for new functions.

  • Flexible CRM Software
  • Small business to enterprise
  • Filter to suit workflow
  • No coding required
9.3

Monday.com might be primarily known as a project management tool, but it’s also a full-featured CRM tool thanks to its fantastically customisable interface and huge arsenal of creative tools.

We identified monday’s top strengths as usability, customisation, and pricing. That’s because its an incredibly easy-to-use system that is also very wallet-friendly.

Once you sign up, you’re prompted to fill out a user-profile. This includes identifying an area you’d like to focus on (contact management, sales pipeline etc.).

The app is organised around a simple traffic-light system that categorises your workflow as either green (it’s completed), orange (I’m working on it), or red (I’m stuck), helping you to design a system that personalises the status of every customer relationship.

  • Custom software
  • Organized dashboards
  • Centralize your data
  • Seamless integration
9.1

Quickbase’s CRM software is tailored to streamline customer interactions, track leads, manage contacts, and analyze crucial customer data. With its intuitive interface and customizable features, businesses can effortlessly navigate through their unique customer relationships. The platform’s USPS  lies in its ability to offer preset stages that can be easily edited, allowing for the creation of custom pipelines that align perfectly with specific business needs.
Moreover, Quickbase CRM ensures sophisticated tools for managing customer relationships without sacrificing usability, making it a valuable asset for businesses seeking efficient and effective CRM solutions.  Its user-friendly setup processes empower teams to swiftly integrate new functions, maximizing productivity and enhancing overall customer satisfaction.

  • Easy to use
  • Excellent value
  • Great support
8

Capsule helps over 10,000 customers globally make easy work of client relationships. Access intuitive contact management, email and marketing solutions, project and pipeline management and automations.

Nurturing customer relationships has never been easier than with Capsule, with all the information you need in one place you can easily track conversions and deliver a more personal experience.

Customisable dashboards allow you to tailor your sales pipeline to your process, spotting deals in need of attention.

  • Contact, deal and task management
  • Sales and marketing automation
  • Intuitive interface
7.9

HubSpot CRM is a customer relationship management platform designed to help businesses manage their interactions with customers and leads. It offers a range of features including contact management, email integration, task automation, sales pipeline management, and reporting/analytics. HubSpot CRM provides a centralized database for storing customer information and interactions, allowing users to track communication history, schedule follow-ups, and nurture leads effectively. It’s known for its user-friendly interface, customizable dashboards, and seamless integration with other HubSpot tools for marketing, sales, and customer service. Additionally, it offers a free version with basic features, making it accessible to businesses of all sizes.

5.8

Mailchimp is an all-in-one marketing platform primarily known for its email marketing services. It allows users to create, send, and track marketing campaigns across various channels, including email, social media, landing pages, postcards, and more. The platform provides tools for designing visually appealing campaigns, managing subscriber lists, automating workflows, and analyzing campaign performance through detailed reports and analytics. Additionally, Mailchimp offers integrations with other popular platforms and services to streamline marketing efforts.

What to look for in CRM Software

Choosing the right CRM Software for your team can be a real challenge. We’ve been working with businesses of all sizes for more than two decades, so we know every business has a unique process when it comes to engaging with new customers and the right software can amplify that process significantly.

With that in mind here are five things to look for when choosing CRM Software:

  1. Cost
  2. Scalability
  3. Ease of use
  4. Functionality
  5. Integrations

Editor’s Top 3


Pipedrive is all about automating the legwork. Set up chatbots to handle customer issues and webforms to feed leads straight into your sales team's laps. Enjoy colorful, customizable reporting dashboards, plus 24/7 support.

Custom CRM project management software that works for you Centralize your data, securely integrate with your existing systems, and evolve as you grow with Quickbase's custom CRM software.

Monday sales CRM streamlines your operations with one tool. Give a sales team a platform they’d actually want to use, and get a full overview of their sales performance.

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